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Valentine's Day Flowers Toronto

Here’s what I love about our Valentine’s Day collection this year

Every year when we start working on our Valentine’s Day collection, I tell myself I won’t overthink it. And every year… I still end up spending way too much time staring at flowers, moving things around, and asking myself, “Would I actually want to receive this?”

This year’s collection feels especially right to me. It’s romantic, yes — but not in a loud, overdone way. It’s more about mood, texture, and small details. These are some of the pieces I keep going back to and why I love them.

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